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Kentucky Bourbon Festival Preview Ad

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The brief on this one was a tough. “We need an ad for next year’s festival. We don’t have a theme. Or a schedule of events. And we don’t want to use photos of last year, because we don’t know who the sponsors will be. Can you help us?”

So we did.

My involvement was pretty much top-to-bottom. I wrote the line and came up with the concept, as well as retouching the stock photography used in the ad.