Frazier Museum Gridiron Glory Outdoor
This project was to promote a special show at the Frazier History Museum, “Gridiron Glory,” which displayed artifacts from the Pro Football Hall of Fame. This creative sample is the outdoor executions for the project. My involvement on these pieces included contributing to the three headlines, the design concept and execution, and the photography of the jerseys. Gridiron Glory Gallery
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YMCA of Louisville Outdoor
While at Current360, I served as the primary designer for that YMCA of Greater Louisville account. My responsibilities included designing everything from print advertising to digital campaigns. I was the keeper of the national brand bible, serving as the “logo police” for the agency. I was also tasked with writing copy for many projects, including, most recently, a drip email membership campaign consisting of dozens of separate emails covering several different demographic groups. The creative sample show here is part of an outdoor membership campaign and is probably my favorite of my YMCA work.
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